Why It Matters
Zocdoc places practices in front of patients who are often ready to compare providers and schedule care. Availability, accepted insurance information, reviews, provider details, location, and profile quality can all influence the choice. Because competing options are displayed side by side, incomplete information or limited availability can directly reduce bookings.
What Captiva Manages
Captiva optimizes your Zocdoc presence around discoverability and conversion. It keeps provider and practice information aligned, improves profile content, monitors reviews, supports accurate service and location details, and coordinates booking availability with your broader scheduling strategy. Captiva also tracks lead and appointment patterns where data is available, then uses those insights to improve website, advertising, local search, and follow-up campaigns.
![](data:image/svg+xml,<svg display="block" id="1280753934" role="presentation" viewBox="0 0 40 40" xmlns="http://www.w3.org/2000/svg"><g fill="transparent" height="40px" id="xOb0QsDbj" width="40px"><g fill="transparent" height="40px" id="atS__wYUE" width="40px"><g fill="transparent" height="40px" id="NTB6dWTL0" width="40px"><path d="M 0 0 L 40 0 L 40 40 L 0 40 Z" fill="transparent" height="40px" id="pGNJvtOzj" width="40px"/></g></g></g><path d="M 0 18.08 C 0 8.095 8.095 0 18.08 0 C 28.065 0 36.16 8.095 36.16 18.08 C 36.16 28.065 28.065 36.16 18.08 36.16 C 8.095 36.16 0 28.065 0 18.08 Z" fill="rgb(254, 237, 90)" height="36.16px" id="XJZchlvTC" transform="translate(1.901 1.867)" width="36.16000000000001px"/><path d="M 5.875 18.072 C 4.117 18.072 2.379 17.733 0.752 17.072 L 0 16.755 L 0 15.448 L 9.104 1.952 L 0.053 1.952 L 0.053 0 L 11.715 0 L 11.715 1.576 L 2.285 15.557 C 3.445 15.933 4.656 16.123 5.875 16.123 C 7.907 16.123 9.907 15.605 11.685 14.624 L 12.632 16.333 C 10.565 17.477 8.24 18.077 5.877 18.077 Z" fill="rgb(51, 51, 51)" height="18.077333333333332px" id="LMN2dOoKU" transform="translate(14.117 10.909)" width="12.632000000000001px"/><path d="M 0 1.355 C 0 0.607 0.607 0 1.355 0 C 2.103 0 2.709 0.607 2.709 1.355 C 2.709 2.103 2.103 2.709 1.355 2.709 C 0.607 2.709 0 2.103 0 1.355 Z" fill="rgb(51, 51, 51)" height="2.7093333333333334px" id="IQ40ruXo2" transform="translate(13.216 18.208)" width="2.7093333333333263px"/><path d="M 0 1.355 C 0 0.607 0.607 0 1.355 0 C 2.103 0 2.709 0.607 2.709 1.355 C 2.709 2.103 2.103 2.709 1.355 2.709 C 0.607 2.709 0 2.103 0 1.355 Z" fill="rgb(51, 51, 51)" height="2.7093333333333334px" id="rZkhObm5Y" transform="translate(24.043 18.208)" width="2.7093333333333263px"/></svg>)